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Strategy workshops

We run strategy and creative workshops for companies: sessions that turn your team’s know-how into specific decisions and a ready-to-use plan in a few days. We use design thinking and proven workshop methods to work out your positioning, the direction of your communication or campaign ideas. These are workshops for teams and companies, not a loose brainstorm with no conclusions.

We’re a creative agency. We combine facilitation, strategy and creative work so scattered ideas turn into one consistent direction you can actually implement. We work mainly out of Wrocław and Warsaw, and we run workshops in person and online across Poland.

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THE BASICS

What strategy workshops involve

Strategy workshops are guided sessions with your team where you work out a direction together: brand positioning, a communication strategy, campaign ideas or a solution to a specific problem. A facilitator takes the group through a series of exercises, and the outcome is a decision and a plan, not a loose brainstorm.

Depending on the goal, we run strategy workshops (positioning, brand direction), design thinking workshops built around customer needs, creative and branding workshops for campaigns, target audience and persona workshops, and ideation sessions for a product or service.

SCOPE

What’s included

We deliver the finished output of the workshop: conclusions, decisions and an action plan, written up and ready to implement.

01

Goal and participants

we agree on what the workshop needs to settle and who should be in the room.

02

Agenda and exercises

a session plan designed around your problem.

03

Session facilitation

running the workshop in person or online.

04

Design thinking

creative methods matched to the session’s goal.

05

Workshop materials

tools and materials for participants.

06

Summary

conclusions, decisions and recommendations in writing.

07

Implementation plan

next steps for the direction you’ve worked out.

Strategy workshops

Who it’s for

Teams with plenty of know-how but no decisions or direction.

Companies about to launch a brand, product or campaign.

Organizations that want to get their team involved in building strategy.

Brands looking for fresh ideas through design thinking.

PROCESS

How it works: step by step

01

Brief and goal

We agree on what the workshop needs to settle and who takes part.

02

Workshop design

We design the exercises and agenda around your problem.

03

Workshop

We run the session and facilitate your team’s work.

04

Synthesis

We write up conclusions, decisions and recommendations.

05

Implementation plan

We hand over the direction and next steps.

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COMPARISON

One-day or two-day workshop

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One-day workshop

Two-day workshop

Goal

one problem, one decision

positioning and brand direction

Scope of work

a few exercises on one topic

the full path from analysis to decisions

Outcome

a clear answer and an action plan

a finished strategy with a plan

Bottom line

one day when you have a specific question to settle, two days when you’re building your brand direction from scratch

(We usually pair workshops with brand strategy and marketing strategy: the session locks in the decisions, and the strategy turns them into a plan.)

OUR WORK

Strategy workshops in practice

Case study · Tent halls

Łukasiuk

Long-term partnership: all marketing in one system

Łukasiuk designs, manufactures and erects steel-frame tent halls. We’ve run the brand since 2018: we started with branding and a website, and today we also handle strategy, social media, video, campaigns, the blog, newsletters and PR. Meta Ads results for 2023–2026 and monthly content reach:

~×3

more website contacts per month

PLN 18.2

cost per form lead (PLN 24.1 in 2023)

250k

monthly reach on social media

Challenge

Full case study

Łukasiuk: white and graphite tent hall with a sectional door against red diagonal stripes

FAQ

Common questions about strategy workshops

What are strategy workshops?

Strategy workshops are guided sessions with your team where you work out a direction together: brand positioning, a communication strategy or campaign ideas. A facilitator takes the group through a series of exercises, and the outcome is a decision and a plan, not an open-ended discussion.

What is design thinking?

Design thinking is a problem-solving method that starts with customer needs, then moves through ideation and prototyping to a solution. In our workshops, we use it so your team designs communication and products around real audiences.

Do you run creative workshops for companies?

Yes. We run creative and branding workshops for teams and companies, for example to come up with campaign ideas or work out the direction of your communication. These are workshops for company teams, not creative classes for kids.

How long do strategy workshops take?

Usually one or two days, depending on the goal and the number of participants. A shorter workshop settles one problem, while a longer one lets you work out full positioning or a communication strategy.

What do I get after the workshop?

After the workshop, you get written conclusions, the decisions made, recommendations and an implementation plan. You leave with a clear direction and next steps, not a pile of notes to sort through.

How much do strategy workshops cost?

The cost depends on the length of the workshop, the number of participants and how much work goes into designing the session. A single workshop is a smaller project than a series of sessions followed by implementation. We prepare every quote individually.

Do you run creative workshops in Wrocław and Warsaw?

Yes. 25wat works mainly out of Wrocław and Warsaw, so we run strategy and creative workshops in person there, and also fully online for clients across Poland.